Social Media Marketing (SMM) and Social Media Optimization (SMO) are driven by strategy and objectives. Setting clear objectives with measurable results is the first step towards a viable social media program. We will work with you to identify what strategic options which should be considered after the “listening” analysis is in progress. We may manage… Social Media Marketing (SMM) and Social Media Optimization (SMO) are driven by strategy and objectives. Setting clear objectives with measurable results is the first step towards a viable social media program. We will work with you to identify what strategic options which should be considered after the “listening” analysis is in progress. We may manage the ideation, messaging and creative process before the campaign launch. We then coordinate with your internal teams how to launch, track and measure new campaigns while continuing to analyze existing campaigns. We provide hands-on management of Facebook, Twitter, LinkedIn, YouTube, Instagram, website and blog campaigns using our platform and make on-the-fly changes based upon continuous information flow. The experts employed by Zotaro all around the world are selected so that they will think just like your buyers.
