Video is the future of content marketing. That is, if it’s not the here and now. Various studies show more than half of companies are already making use of the medium – a figure that’s predicted to rise as more and more realize the possibilities. Nielsen claims 64% of marketers expect video to dominate their strategies in the near future. It’s not difficult to see why. When it comes to potential reach, video is peerless. YouTube receives more than one billion unique visitors every month , apart from Facebook. One in three views at least one online video a week. Video can give you access to all this. Video done well can give you a slice of it. What other form of content can do the same? Zotaro provide not only the experience team of professional with creating the video, but also the creative, not only with the videos themselves but in the campaign strategy you build around them.
It’s been said that an image is worth a thousand words. For a video, multiply that by another thousand. That is the basis of video marketing, a powerful form of marketing that effectively engages your audience as a part of your marketing campaigns.
